FOR IMMEDIATE RELEASE
EXCITING NEWS! Melissa Whitaker International (MWI)® is Growing! We have Added Team Members, Resources, and Tools.
Schaumburg, IL – May 24, 2016 – Melissa Whitaker International (MWI)® is excited to announce that as companies’ needs change, and demands on sales reps evolve, so do our services. The selling landscape has been forever changed by rapid technology development and highly connected global marketplaces in which commoditization can happen almost instantly. Sales Professionals are going to have to adapt to survive. They need to develop the skills to provide relevant insights and value during the conversation. The ability comes from investing sufficient time in order to better understand their clients’ industry ecosystem, internal business, and metrics to success. Along with shifts happening for sales professionals, shifts will be required in the Sales Management Structure, Marketing Message, and Customer Service as well. Due to all of these changes and challenges, MWI® has developed the following support resources to help your team navigate through these dynamic times to catapult success:
Give your team the tools they need to achieve unparalleled success in today’s marketplace. MWI’s Sales Training & Leadership Programs cover everything from fundamental sales competency to mastery of leadership techniques. If you’re looking to educate new hires, improve leadership skills, or adapt to economic and industry changes, MWI will help you accomplish your goals and maximize your profitable sales. MWI is breaking away from traditional training and Revolutionizing the Sales Industry with Transformational Training.
MWI’s One-on-One and Team Consultations identify and eliminate obstacles to your company’s success. Through our Needs Assessment and Interview Process we determine problem areas, ascertain associated costs, and implement customized solutions. MWI Consultations increase efficiency, enthusiasm and productivity to ensure your company reaches its full potential.
A dynamic and passionate leader, Melissa has helped hundreds of companies run more effective Sales Departments by increasing sales revenue, gross profit and company morale. Melissa’s high-performance, customized training consultations and proven selling systems help empower you to drive performance, generate new prospects, improve negotiation skills and ultimately win more sales. Are you interested in having Melissa D. Whitaker as a keynote speaker at one of your business events?
Under the MWI Total Sales Transformation System™ Umbrella:
MWI Elite Sales Academy: In a recent Forrester report, only 27% of buyers found that salespeople are knowledgeable about the buyer’s specific business, meaning an astounding 73% of buyers don’t think salespeople understand their company’s needs.
In our new curriculum we focus on the entire sales process and the psychology of buyers. We cover a fundamental proven system as well as providing new and fresh techniques by keeping our pulse on the market. These areas are: Maximizing Your Minutes, Psychology of Buyers, Finding Ideals Clients, Discovery – Appointments, Strategy – Competition, Recommendations, Creating Partnerships – Closing, Seeking to Understand – Proactively Handling Objections. This curriculum is offered via our Live Web Based Class, an In-Person Class, and our Premier 6 or 9 month training & coaching programs.
MWI Management & Leadership Academy: A recent study showed that Sales professionals feel that their current organizational sales structure is inadequate. The issues most often cited were too many sales professionals per sales manager and not enough “deal coaching.” Organizations need to assess their structure, develop an appropriate ratio of sales management to field sales reps, develop coaching cadence, and make sure sales managers have the skills to provide both developmental coaching, as well as deal and presentation coaching.
Our new curriculum in this area focuses on the importance of understanding psychometrics: how each individual is wired and what motivates vs. demotivates team members. We cover the following areas: The Leadership Role, The Management Role, Management Assessment Results, Effective Coaching, Planning – Time Management, Benchmark Metrics, Recruiting / Retention – Building a High Performance Team, and Winning Synergy – The Importance of Culture. Learn how to put a proven process in place that will pull greatness out of your people and thrive as an organization. This curriculum is offered via an In-Person Class, and our Premier 6 or 9 month training & coaching programs.
MWI Total Sales Transformation Center (Online Virtual Portal): As our buyers have evolved, so must our sales professionals. Sales professionals need to be able to master sales skills to differentiate themselves, implement fresh new ideas, and constantly be learning. This online virtual training portal allows for 24/7 access to video online content. Broken down by topics, sales professionals can reinforce their retention and have a personal coach at their fingertips. This year-long program includes 24 video modules covering: Maximizing Your Minutes, Psychology of Buyers, Finding Ideal Clients, Discovery – Appointments, Strategy – Competition, Recommendations, Creating Partnerships – Closing, Seeking to Understand – Proactively Handling Objections, Psychology of the Buyer 2.0, Deeper Wider Broader, & Teach Clients How to be Satisfied (Building Loyalty).
MWI Aftermarket / Inside Sales / Lead Generation Academy: With an evolving selling environment where phone calls are screened more than ever, aftermarket departments, inside sales departments, and lead generation professionals (Business Development) are constantly challenged with finding new ways to increase revenue and ensure profitability. It currently takes 8-11 touches to reach prospects today. Therefore, an evolved combination approach is necessary for success.
Our new curriculum includes: Maximizing Minutes, Psychology of Buyers, Finding Ideal Clients, Creating Partnerships – Closing, Seeking to Understand – Proactively Handling Objections. This curriculum is offered via an In-Person Class, and our Premier 6 or 9 month training & coaching programs.
MWI Customer Service Academy: Sales professionals are concerned with the levels of customer service that their clients are receiving. How many times did a return call get missed, forgotten, or lost? How many times has the customer’s issue been misunderstood? How many times have you experienced customer service dropping the ball? Lack of accountability, high turnover of customer service reps, and poor communications skills are just a few of the consistent themes. Re-establishing a focus on exceptional customer care is an essential strategy that organizations must embrace to differentiate themselves and recapture eroding price margins. According to Forbes, “The most talked about brands/companies are those that create a special connection with their customers and promote brand advocacy.”
In our new curriculum, we include Customer Service Acumen, Effective Communication, Psychology of Buyers, Seeking to Understand – Proactively Handling Challenges, Brand Advocacy, and Best Practices. This curriculum is offered via an In-Person Class, and our Premier 6 or 9 month training & coaching programs.
Welcome Our New Team Members:
Alyssa Hoppensteadt, Director of Marketing & Events
Alyssa is the Director of Marketing and Events for MWI. Her creative mindset started at a young age and bloomed more at Columbia College Chicago. Graduating with a bachelor of arts in Fashion Business, Alyssa learned of her passion for planning, merchandising and marketing.
After Columbia, Alyssa spent a few years as a Marketing Manager in the lighting rental industry focusing her time on rebranding, email campaigns, social media and planning multiple events from trade shows to charity golf outings. During this time, she held part time retail positions until she decided to take the leap back into the fashion industry full time. She found herself working in multiple sectors of the retail industry including marketing, management, and visual merchandising.
At MWI, Alyssa can combine all of her strengths and is able to flourish creatively. You can find her buried in planners and post-its, coordinating all of the details for MWI’s next event, campaigns, and branding initiatives.
Veronica Clark, Senior Change Agent
Veronica brings over 30 years of experience in Customer Service, Training, Development, Management, Leadership, and Effective Coaching. She has developed new programs, and implemented curriculum, trainings, and workshops for diverse populations. Veronica has conducted webinars, coordinated and presented at conferences in the U.S. and Europe, and is a certified national corporate trainer.
She is committed to curriculum development and training delivery specifically designed to match the unique needs of each audience. Her specialties include communication, leadership, diversity, discrimination, harassment, professionalism, and customer service. She also has an extensive background in using methods to better understand and interact with people with a wide variety of differences including disability.
Veronica is passionate, excels at group facilitation, and applies the science of advocacy with the success mindset in order to achieve a desired result. Her approach is engaging, sparked with humor, and invites audience participation in co-creating strategies to embrace change. This process creates win-win results that will impact your performance and industry.
CEO / Founder: Melissa D. Whitaker
Melissa D. Whitaker is passionate about helping people in life and in business. Her motto is “Whatever you can conceive and believe, you can achieve.” Family is extremely important to Melissa, and is her ultimate driver in life. She especially wants her daughters to know that they can achieve anything they put their mind to.
Melissa is a sales & management expert, business consultant, international speaker and coach. She is the co-author of the best-selling books “Pushing to the Front” and “Beat the Curve,” with the legendary Brian Tracy (CEO, Best Selling Author, has consulted more than 1,000 companies, and given talks for 5 million people throughout US, Canada and 55 other countries) and the Founder/CEO of Melissa Whitaker International where she helps executives and their teams achieve alignment and drive profitable sales in an authentic way.
Through her proprietary program called MWI Total Sales Transformation SystemTM Melissa has helped thousands of sales reps and hundreds of companies achieve double digit % increases in their business within the first year of working with her and her team. The transformation process creates long term sustainable growth through creating clarity, finding ideal clients, increasing sales, accountability, mindset and faith. Melissa is passionate about making sure people feel seen, heard and understood in her programs and in the corporate world.
MWI’s high-performance, customized training consultations and proven selling systems help empower you to drive performance, generate new prospects, improve negotiation skills and ultimately win more sales..
Prior to founding Melissa Whitaker International (MWI), Melissa was the Director of Professional Development & Managed Print Services for a $40 million dollar technology company and a Global Relationship Manager / Business Analyst for a $54.3 billion dollar international organization. She has over 18 years of experience and success in sales, sales management, leadership, business development, and professional development.
Melissa Whitaker International (MWI) offers comprehensive consulting, training, coaching and rigorous analytics to help executives and their teams achieve alignment and drive profitable sales. Our goal is to help you accomplish your personal and business goals faster and easier than you ever imagined was possible.
Purpose. Passion. Profit
Live your life with purpose. Show up every day to your role with passion. We will show you how to increase profit.
For more information, please contact Melissa D. Whitaker at Melissa Whitaker International – 847.845.4922, email@example.com, www.melissawhitakerintl.com.