Prospecting in the Summer

 

“It’s summer. No one is around. Why prospect?” WRONG!

It is summer – get out there and prospect even more! Summertime is the perfect opportunity to fill your pipeline full of “ideal clients.”  Here are 10 ideas on how to ramp up and fill your pipeline/funnel:

  1. Attend local events
  2. Potential Prospects – Attend their sponsored events to learn about their company
  3. Friday Afternoons – Great time to make connections with decision makers
  4. Use social media to make more connections
  5. Research ideal clients – make a targeted list of prospects
  6. Do a Customer Survey – Touch current accounts and see if you offer additional products and services.
  7. Re-connect with leads that went cold – Take a look at past leads where the timing was not right.  Make an effort to re-connect, now may just be the right time.
  8. Have a growth mindset – Think positive about all the great connections and ideal clients you will come in contact with this summer.
  9. It is about them – not YOU.  Remember to always create value for your prospects and show the ways you can expand their business.
  10. Have fun – summer is a great time to meet new people.

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